Analyzing the Efficacy of the Short-Form Video Strategy
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GhostRecon
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Newblood 2025
Jan 19, 2026
13:15
I have been observing the channel’s recent shift towards shorter, highly targeted video segments pulled directly from the longer 'Feel Better, Live More' podcast interviews. While the long-form content maintains its exceptional depth and credibility, the shorter videos (e.g., the 5-minute clips summarizing sleep hygiene or the impact of ultra-processed foods) appear optimized solely for maximizing discoverability metrics. I am professionally curious if Dr. Chatterjee’s editorial team has quantified the retention rate for viewers who are drawn in by the shorts versus those who access the full, comprehensive episode directly. Is there a measured risk that simplifying complex health methodologies for brevity undermines the holistic, educational approach the channel is internationally known for? Consistency in messaging quality should be prioritized over algorithm appeasement.