Okay, hear me out. Everyone talks about creators 'selling out' but Noodle? He's transcended. His ads aren't just ads, they're like, performance art. The Helix Sleep one with the 90s engine video? Pure, unadulterated pain-comedy. I swear he makes the sponsorships *worse* on purpose just to enhance his 'struggling indie dev who peaked in 2007' vibe. Like, the 'Kojima' ad for ROG? I almost bought it just for the sheer audacity of the bit. Is he a genius or is he just trolling us into giving him money for ironically bad ads? Either way, I'm here for it. Maybe he'll do a sponsored video for a brand of stale bread next. The commitment to the bit is astounding